TOP 100 TRANSPORTATION AND LOGISTICS SITES
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| JetBlue: How Effective Was Its 'All You Can Jet' Promotion Compete submits: On August 12th, JetBlue (JBLU) announced an All-You-Can-Jet promotion which allows travelers to fly anywhere JetBlue flies as often as they would like within a month for $599. JetBlue ended the program sooner than expected as response was stronger than anticipated. The program had a number of quirks that make it challenging to track the drivers of its success. For example, you could enroll and book only via phone. The phone-based system may have also facilitated enrollment in JetBlue’s frequent flyer program—required if you were not a member already. While enrollment and booking was limited to phone, consumers could still visit JetBlue.com to learn more. Compete measured the potential interest by trending daily reach of JetBlue.com before, during, and after the promotion. Reach equals the share of all US Internet users that visited a website.Complete Story » seekingalpha.com |
South America's Gol Linhas Draws Calls optionMONSTER submits: By Mike YamamotoShares of South American air transportation company Gol Linhas Aereas Inteligentes (GOL) have run like an Olympic sprinter over the last nine months, and this morning we see more bullish action in the calls. Complete Story » seekingalpha.com |
Sonic Automotive, Inc. Q4 2009 Earnings Call Transcript Sonic Automotive, Inc. (SAH)Q4 2009 Earnings Call TranscriptFebruary 23, 2010 11:00 am ETComplete Story » seekingalpha.com |
Does Every Brand Belong in China? David Wolf submits: According to BusinessWeek, America’s big auto makers appear to be getting ready to boot some of their brands. You only have to spend a few hours walking along a strip of auto dealerships to understand why. Over the past two decades, the growing number of models under a given brand and the increasing reliance of the industry on cutting the number of “platforms” on which their cars are based means that differentiation among brands is disappearing. (Seriously – apart from cosmetics, the difference between a Buick, a Pontiac, and a Chevy in a U.S. dealership is almost negligible.)Complete Story » seekingalpha.com |
Goodrich Q2 2010 Earnings Call Transcript Goodrich (GR)Q2 2010 Earnings CallJuly 29, 2010 10:00 am ETComplete Story » seekingalpha.com |